Durham Cricket Teams Up With 188Bet In Major Sponsorship Deal

The Riverside outfit recently secured a lucrative agreement with 188Bet, designating them as their primary wagering associate. Durham, a powerhouse in English cricket boasting a 15,000-capacity venue, is enthusiastic about the collaboration. This alliance holds immense significance for 188Bet, granting them access to a vast cricket-loving audience in England. For Durham, it translates into increased resources to bolster their squad and ascend the league standings.

Tom Seymour, Durham’s head of sales, expressed his delight, perceiving 188Bet as an organization that genuinely understands their supporters. He views this partnership as mutually beneficial, particularly for the fans.

Nigel Singer, the managing director at 188Bet, shared the sentiment, recognizing this as an opportunity to engage with a flourishing cricket fanbase. He extended his best wishes to Durham for the remainder of the season.