Cola.bet Introduces No-Commission Offer to Attract New Users in Africa

Cola.bet, a platform for wagering on sports and online casino games, has initiated a no-commission deal for first-time customers as it broadens its reach into the African market. For a brief period, the company will return all earnings from wagers made by new customers in Kenya, Ethiopia, and Zambia, potentially leading to larger winnings for participants. This unparalleled action within the region highlights Cola.bet’s ambitious plan to become a leading force in the African sports betting landscape.

The no-commission offer extends to a wide selection of soccer matches and specific pre-game markets. Additionally, new players can also benefit from a substantial 150% deposit match bonus. Cola.bet also intends to shortly implement its distinctive rewards program, providing players with further encouragement to remain engaged.

The internet-based betting provider has documented a 320% surge in new active users within just three months of entering the African market. With this latest promotion, the company anticipates witnessing even more remarkable expansion.

Cola Group, the gaming and entertainment conglomerate that backs Cola.bet, recently declared a $14.5 million investment in its iGaming sector. This investment is a component of a larger initiative to expand into over 10 African markets by the middle of 2022.

Dana Varnytska, Chief Marketing Officer of Cola.bet, stressed the company’s dedication to delivering the finest possible experience for African bettors, stating that the zero-margin campaign is just one illustration of how they are fulfilling that pledge.

Our Cola.bet launch has been met with remarkable success, and our growth strategies are yielding truly noteworthy outcomes, driven by our comprehensive grasp of the regional landscape.